True Connections: Relationship Marketing in the Digital World

Recorded June 9th, 2020

About This Webinar:

Learn how to apply successful in-person marketing techniques to convert more visitors into leads, subscriptions, and sales online.

Sales and marketing have moved from in-person to online. So why do we treat people differently online?

Find out the three questions everyone asks when they meet someone for the first time or when they arrive on your website for the first time. The answers to those questions better be the same regardless if you are meeting someone live or hiding behind your website.

Learn how to apply successful in-person marketing techniques to convert more visitors into leads, subscriptions, and sales online.

In this webinar with Lance Loveday, CEO of Closed Loop and Martin Greif, President of SiteTuners will cover:

  • How to build lasting connections and cut through the noise
  • Proven approaches to converting more visitors into business
  • How to make your web experiences feel like an in-person interaction
  • Ways people are treated differently online and offline in sales and marketing
  • The three questions your web experiences should always answer for visitors

Your Webinar Hosts

Lance Loveday, CEO of Closed Loop

Lance has been a leader in digital advertising for 20 years and is the founder and CEO of Closed Loop. Closed Loop specializes in helping high-growth companies realize massive profit through online advertising. Closed Loop has worked with numerous high-growth brands and managed over $500M in digital ad spend for their clients.

Lance is also a mentor for 500 startups, a 3X founder, and bootstrapped Closed Loop to over $5M in ARR.

 

Martin Greif, President of Site Tuners

Martin Greif is an entrepreneur, software executive, team leader and the kind of guy who likes to see everyone win. He brings more than 25 years of sales and marketing experience to his role at SiteTuners, where he is responsible for driving revenue growth, establishing and nurturing partner relationships, and creating value for SiteTuners‘ broad customer base.

Martin joined SiteTuners in 2013, following a 10-year stint as President of PrivacyPartners, a company he founded in 2003. Over the course of his career, he has served in executive-level sales and marketing roles at COMTEX News Network, Microsystems Technology, INSO Corporation, CompuServe and Cullinet Software. He currently serves on the Board of Directors for DocuVantage Corporation, and is a former board member of both the Association for Information and Image Management and ObjectWorld Corporation.

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